European Bunion Aid™ Launches in United States

German-engineered day/night
hinged splint for painful “bunions” offers return to active lifestyle.

San Francisco, CA – October 29, 2008Hallux
valgus, also called “bunion”, is one of the most frequent and most
painful dysfunctions of the foot. In the United States about 76 million
people are affected, 80% of them are women. 

Alpha Orthotics
Corporation (www.alphaorthotics.com) announced today the launch of its
hinged splint system Bunion Aid in the United States. Bunion Aid, helps
relieve pain and corrects mild to moderate mal-positioning of the big
toe while walking. The unique Bunion Aid design is the result of the
collaboration between orthopedists, orthopedic technicians and
scientists, and has been internationally patented.  One size fits all
and the same device can be worn on either the right or left foot.  The
splint is available online through the Alpha Orthotics website (www.alphaorthotics.com) and through select retailers and podiatrists nationwide at a suggested retail price of $59.95. 

“We
are pleased to launch what has been a very successful product in Europe
into the United States”, stated Gaby Federal, President of Alpha
Orthotics Corporation. “Bunion Aid has brought comfort and correction to
thousands in Europe, and we are looking forward to the same success in
the US market.”  

How Bunion Aid™ Works

Bunion
Aid is a combination of a medical-grade plastic splint and 
velcro-fastening metatarsal and toe straps. The plastic portion of the
splint is hinged and fastened along the inside border of the foot with a
toe and metatarsal strap. The straps and the splint provide three-point
correction of the bunion deformity though-out the gait cycle. The
metatarsal arch is optimally stabilized, the bunion relieved, the
mal-positioning of the toe corrected and the foot brought back and held
in its natural position. With the help of Bunion Aid, a mild to moderate
bunion can be corrected  and the natural flexing action of the big toe
can be restored free of pain.  The thin-profile Bunion Aid splint is
made of fatigue-resistant material and can be worn comfortably in most
walking shoes. Clinical studies in Europe have also shown that Bunion
Aid secures surgical results and shortens post-operative rehab time.

About Hallux Valgus or “Bunions”

Hallux
valgus forces the big toe outward, which causes the metatarsal bone and
the metatarsal capitulum to protrude.  Initially a cosmetic problem, in
due time serious pain can develop. Inflammation and swelling of the
ball, incorrect loading and initial joint attrition (arthrosis) can lead
to strong and persistent pain.  The reasons for the development of
hallux valgus are an inherited predisposition, a tendency towards weak
supporting and connective tissue or muscular imbalance. Mal-positioning 
is aggravated by too tight, too pointed and too small shoes.  Hallux
valgus patients traditionally have been treated with surgery or rigid
night splints.

About Alpha Orthotics Corporation USA 


Alpha Orthotics (www.alphaorthotics.com is
a wholly owned subsidiary of German Hallufix Corporation   Alpha
Orthotics markets and sells patented, German-engineered non-invasive
orthodic products directly to consumers and to the medical community.


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